Thailand Consumer Goods and Retail 2024-2025 Sector Report

Thailand's consumer goods and retail sector has matured substantially in recent decades, coinciding with the country's rapid economic growth. The domestic demand for discretionary spending is driven by the growing middle and affluent classes in Thailand, which are highly brand-conscious and brand-loyal compared to their ASEAN counterparts. Thailand is a thriving global tourism destination, contributing to the growth of the consumer goods and retail industry. The Thai economy underperformed for most of 2020 and 2021 due to the border restrictions implemented to combat the spread of COVID-19. Despite the government's efforts to stimulate the economy, the pandemic has necessitated the closure of numerous businesses in non-essential industries, including certain retail outlets. July 2022 marked the Thai government's reopening of Thailand to tourism. The return of international tourists has prompted a rise in consumer expenditure among the more affluent segments of society. Nevertheless, the economic well-being of less affluent Thai population has yet to recover from the pandemic, which has led to a persistently high proportion of expenditures on essential items.

This report provides a complete and detailed analysis of the "Retailing" sector for Thailand. EMIS Insights presents in-depth business intelligence in a standard format across countries and regions, providing a balanced mix between analysis and data.

What this report allows you to do:

• Understand the key elements at play in the "Retailing" sector in Thailand
• Crystallise the forces both driving and restraining this sector in Thailand
• Ascertain Thailand’s position in the global sector
• Build a complete perspective on sector trade, investment and employment
• Understand the competitive landscape and who the major players are
• View M&A activity and major deals
• Gain an understanding of the regulatory environment for the sector in Thailand.
• Build a clear picture of trends, output and consumption for specific sub-sectors